Renee Walston Photography Branding

Renee Walston was such a treat to work with. Usually clients are a treat when they seem to have your same aesthetic right off the bat. This one is the kind that keeps me up at night because it’s all coming together in my head so quickly that it just has to be designed! The mood board process is such a fun one because it’s the best visual representation of the essence of a brand. It’s probably my favorite part of the whole process. I’m sure she appreciated the unusual speed! Just loved every bit of it; the softness, the pinks, the elegance and the fact that it fit her like a glove.